From Onboarding to Ousting: How to Manage Freelance Writers

Fully 35% of the American workforce consists of freelancers. Among them are a lot of writers, most of them talented, hard-working people who treat freelancing as a business and are always looking to grow. Hiring Freelancers If you are considering hiring freelance writers, you need to be prepared to seek them out. To start, take […]

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#SocialSkim: Google Aggregates Job Listings, Snapchat’s Location-Sharing: 10 Stories This Week

This week’s ‘Skim: Google decided to become the world’s biggest job search platform; Snapchat introduces location-sharing maps to encourage users to meet up in real life; Music.ly’s makes a foray into original programming with big partners that you’ll need to pay attention to; LinkedIn makes comments more expressive; Instagram Stories user growth skyrockets. Also: how […]

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11 Questions to Ask Before You Create a Marketing Video [Infographic]

So you’re ready to use video in your marketing efforts, but you’re not sure where to start… You’ve come to the right place. Video production company JLB Media Productions has created an infographic with 11 important questions to help guide you through the process. From overall goals about messaging to logistics about budget and ownership, […]

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The Top 4 Threats to Creative Copywriting and How to Overcome Them

Creativity. A trait we often ascribe to Stephen King or Steve Jobs. However, many lesser-known people also possess it—and, in today’s world, many jobs require it. Creativity is not for the faint of heart, however. It can be frustrating, mind-bending, and, well, hard. Creativity in copywriting is no exception. Copywriters know that creativity doesn’t always […]

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10 Time-Saving Tips and Tricks for Using Excel [Infographic]

What marketer doesn’t rely on Excel? The Microsoft spreadsheet tool is loved—and sometimes hated—by everyone from students to CEOs. It’s easy to get stuck using the features that you know the best. An infographic from training provider Seven Institute offers 10 functions that you may not be using. The graphic includes the basics (such as […]

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